Search Influence - Higher Education SEO and Digital Marketing

Aug 1

Search Influence is a leading digital marketing agency specializing in higher education SEO and digital marketing. As the original SEO company in New Orleans, they have been operational since 2006, providing a demonstrable return on investment for their clients, particularly in the higher education sector.

Their expertise in higher education SEO and digital marketing includes:

Higher Education Search Engine Optimization (SEO)
Paid Advertising for Higher Education
Analytics and Lead Tracking in Higher Education

Their in-house team of subject matter experts collaborates closely with clients to deliver results tailored to the unique needs of higher education institutions.

They have recently announced a Platinum Partnership with UPCEA, the leading association for professional, continuing, and online (PCO) education. As part of this partnership, Search Influence will share its expertise on higher education marketing strategies and collaborate on a study with UPCEA’s Center for Research and Strategy to provide insights to the PCO community on the impact of their SEO strategies.

In addition to their services, they have also presented a higher education SEO research study in collaboration with UPCEA. The study revealed that while higher education marketing leaders value SEO as a tactic, 51% of respondents said that their unit does not have an established SEO plan or strategy. This underutilized tactic presents a significant opportunity for higher education marketers to impact their recruitment ecosystem.

Their in-house team of subject matter experts collaborates closely with account managers to deliver results tailored to the unique needs of higher education institutions. They maintain a blog where they share insights, updates, and best practices on higher education SEO and digital marketing trends. This makes them a valuable resource for institutions looking to enhance their online presence and reach.

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